Doggone Good Race

Concept

Arden Park is a master planned community located in Ocoee, Florida. We were engaged to create a memorable event that would help put this new community on the map and generate interest in the truly unique community. The Arden Park 5K Run n’ Bark Festival was held in May of 2014. Runners were invited to bring friends and family, two or four legged, out for this unique and fun event. All proceeds from the event went to benefit the local chapter of Canine Companions for Independence.

Event

The 5K was a timed event that attracted both serious runners and pet lovers. After the race, more than 150 participants headed over to Homestead Park, the community gathering area and after race social center, for live music and refreshments supplied by some very generous vendors who sponsored the event. The model homes of Arden Park were also open for tours which participants also took advantage of.

Community Trailer

We designed and commissioned a custom trailer to be built that gave the developer of Arden Park a highly mobile way to promote the community. Taking design cues from the rustic aesthetics we developed for Arden Park, the solar powered trailer

Campaign Elements:

Email Marketing
Promotional Products
Event Planning
Event Coordination
Event Signage