Wildly Different
Creating a new look for a wildly different company.
The Brief
In the world of team building it takes something wildly different to energize corporate team building and networking. We were tasked with helping the creative thinkers at Wildly Different promote their specialized approach to interactive play for the ‘cubicly-challenged’.
The work
Logo Design and Tagline
Collateral
Character Development
Promo Video
Website Design and Development
BRANDING
We started with a fresh, corporate, yet playful logo and a new positioning tagline— “play outside the cubicle”— to define their approach to corporate team building. A coordinating identity package shows off their colorful side, while expressing their professional approach and philosophy.
CHARACTER DEVELOPMENT
“Wild Harry” was created as a mascot to guide readers through the Wildly Different assortment of innovative team building products from chariot races to races for charity on the new website.
PROMOTIONAL VIDEO
Wildly Different creates game-based play that gets everyone involved, resulting in a more connected and productive team. A customized experience that says good bye to free falls and hello to fun! This video conveyed the experience in a unique and “fun” way zeroing in on the true point of difference — team building for people who hate team building!
WEBSITE DESIGN AND DEVELOPMENT
A fun and wild team building website that launched their new products and brand positioning.
